Embracing AI: Ways to implement AI within your products and servicesAI offers businesses an opportunity to deliver value through efficiencies, revenue and customer satisfaction. But where should you start?Jul 24, 2023Jul 24, 2023
The Art of Crafting Memorable User Experiences: UX, UI, and Product Design ExplainedLet’s be real, most people don’t really know the difference between UX, UI & Product Design. Heck even I, a product designer, have done my…Jul 5, 2023Jul 5, 2023
Why Copying Your Competitors’ Product Features is a Recipe for FailureContinual innovation is extremely important in ensuring you stay relevant with your customers and ahead of your competition…Jun 21, 2023Jun 21, 2023
Revolutionising UK Farming: Bridging the Gap between AgriTech and Struggling Food Producers“Volatility, uncertainty and instability” are endangering UK farm businesses, according to the National Farmers’ Union.May 16, 2023May 16, 2023
Connecting sports communities through digital transformationThe sport and physical activity sectors have a huge opportunity to leverage digital transformation to re-engage people in sports and…May 5, 2023May 5, 2023
Why is digital transformation more important than ever?While many organisations recognise the importance of digital transformation, few are able to successfully execute a comprehensive digital…Apr 17, 2023Apr 17, 2023
MACH 101; What is MACH and why should businesses care?MACH architecture can be thought of as the Lego of the tech world. Traditionally, businesses run their digital customer experiences…Apr 11, 2023Apr 11, 2023
Disruptive innovation — Why you should do it to your businessDisruption is a word that has been high on most business agendas for some time. Even if your market has not yet felt any major disruption…Apr 4, 2023Apr 4, 2023
Prototyping (part 1): What is a prototype & why we need onePart 1: Needs, benefits & understandingSep 30, 2019Sep 30, 2019
Efficient selection of a Digital B2B Agency: Tips for Client-SideFreestyle founder Alan Cooper reveals useful insights for B2Bs when choosing a new agency partner at pitch stage.Jun 14, 2018Jun 14, 2018
Agencies and clients need to collaborate on user researchUX and Optimisation Analyst Amy Fleming explores why clients need to get more hands-on with their user research.Jun 14, 2018Jun 14, 2018
GDPR: Can Artificial Intelligence help become compliant?With GDPR upon us, our Digital Executive Claudia Webb takes a closer look at AI's potential to help businesses become and stay compliant.Jun 14, 2018Jun 14, 2018
EPiServer Ascend 2018: Product stories, headless CMS and moreEpiserver Ascend London is THE annual event for everything Epi related.Jun 14, 2018Jun 14, 2018
Four big lessons from World Information Architecture Day 2018UX and Optimisation Analyst Amy Fleming attended WIAD Manchester 2018 to learn more about the ever-evolving world of Information…Feb 28, 2018Feb 28, 2018
What Disney can teach us about seamless User ExperienceAs a UX and Optimisation Analyst, it’s no surprise that I spend a lot of time both consciously and sub-consciously critiquing experiences I…Feb 13, 20181Feb 13, 20181
Three gongs and one gold at the Corporate Content Awards 2018With the hangovers put to bed (just about), we’re chuffed to announce Freestyle bagged a slew of silverware at the Corporate Content…Feb 9, 2018Feb 9, 2018
4 Essentials for user research in 2018While a dry 2018 might be pushing it, we marketers can certainly make a resolution to improve our user research this year.Jan 10, 2018Jan 10, 2018
5 big talking points at #B2BonlineKey takeaways from B2B Online — Amsterdam’s annual conference for manufacturers, distributors and digital marketers.Jan 10, 2018Jan 10, 2018
Bitcoin, blockchains and B2BA look at the technology behind Bitcoin and how the world of B2B is waking up to its infinite potential.Jan 10, 2018Jan 10, 2018
